As part of our year-long partnership with corporate events network Eventprofslive, we were invited to co-host a fascinating round-table discussion on the important topic of sustainable events.
The purpose of the evening was to share valuable perspectives on how we can make events more sustainable; with contributions from in-house corporate planners, alongside a venue, convention bureau and ourselves providing the agency insights. Collaboration is key – and we’re passionate about ensuring our events contribute to a more sustainable future and ensure our footprint on the planet is minimised for future generations.
At Make Events, our team is dedicated to creating more planet-friendly events; whether corporate conferences, awards ceremonies, parties, meetings or international incentives. Our team works closely with our clients as a partner not a supplier, to really understand all of the opportunities to level up how ‘green’ their events can be. The round-table discussion was a fantastic opportunity to hear directly from clients and representatives on the challenges they are facing and how we can work together to move forward sustainably, no matter what stage we’re at in our sustainability journey.
Our key takeaways include:
Small steps still make a difference. It’s not about doing everything at once, it’s about doing what you can and making moves.
Understand that collaboration and communication is key; we all have the common goal to save the planet, so need to keep an open line of communication across our event supply chains to challenge each others’ sustainability policies.
Events have the opportunity to drive cultural change, if delegates feel included and understand the ‘why’ – for example bringing more plant based foods or locally sourced menu items to an event is a great way to educate attendees on what’s available.
Create a legacy by weaving CSR initiatives into your event; could the event make a donation to a local charity, include entertainment from local community musicians, or include a team building activity which gives back to a local charity?
We were also lucky to experience a fantastic tour of the Treehouse Hotel London, a fitting venue with many sustainable initiatives – with stunning private dining spaces, and views of the London skyline, alongside a menu of Californian and Mexican food at Madera, their in house restaurant.
If you’re ready to level up your event strategy and create more sustainable events, speak to our team to see how we can support you.
